Our Story

Naurah by M3 — Luxury rooted in wellness, made with LOVE.

At Naurah by M3, every candle begins with a flame that’s more than wax and wick—it’s the light of love, legacy, and purpose.

I’m Zoya—a wife, mother of three beautiful souls (Mahrosh, Mayesha, and Meer – the “M3”*), and founder of this brand built on values that matter: beauty, safety, sustainability, and heart.

It all started with my daughter’s love for candles. We used to pick up sweet-smelling jars from supermarkets without thinking twice—until we learned what was inside. Most commercial candles are made from paraffin wax, a petroleum-based by-product that releases  toxic chemicals like benzene, toluene, and formaldehyde  when burned. These are known to harm the lungs, trigger asthma, and pollute indoor air—especially dangerous for children and the elderly.

Our Mission: Safer, Cleaner, More Meaningful Candlelight

I began crafting candles in my own kitchen—not just for their beauty, but to create something I could trust around my children. That mission has now become Naurah by M3: a brand offering luxury, non-toxic, clean-burning candles for people who want the best for their homes and loved ones.

We hand-pour every candle in small batches using:

Soy wax – long-lasting, eco-friendly, and biodegradable
Beeswax – naturally air-purifying with a soft honey scent
Gel wax – crystal-clear, modern, and mesmerizing
Wicks are made from hemp, eco-cotton, or FSC-certified wood – ensuring low soot and a steady, healthy burn

Each ingredient is carefully chosen for purity and performance—because true luxury should never come at the cost of your health.

Designed to Delight the Senses
Our candles are not just functional—they’re art. From latte-inspired designs and signature marble textures  to glow-in-the-dark magic  and gold-leaf finishes, each piece is a visual experience as much as a scent journey.

Scents that evoke depth, memory, and mood.

Light with Purpose

At Naurah by M3, we don’t just sell candles—we ignite a movement: one that says luxury can be clean, beauty can be safe, and a mother’s love can light up the world.

Welcome to our world of scented light.

Scented Candle

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